Skip to main content


Our primary logo is the Zoom wordmark. It’s bold simplicity reflects our culture and product.

  • Only show the logo in Zoom blue or white.
  • Don’t use previous versions of the logo.
  • Don’t alter, rotate, or modify the logo.
  • Don’t animate the logo.
  • Don’t accessorize the logo with extra elements like speech bubbles.
Zoom wordmark
Download Logos

Clear space and minimum size

When you’re using the logo with other graphic elements, make sure you give it some room to breathe. The empty space around the logo should be at least the equal amount of the height.

To ensure the logo maintains its visual impact, do not go any smaller than 18 pixels in height or 80 pixels in width.

Clear Space         

Zoom wordmark

Minimum Size         

Zoom logo minimun size


Do not outline
Do not add special effects
Do not fill with a gradient
Do not contain in shape
Do not skew, rotate, or stretch
Do not personify
Do not fill with colors/patterns
Do not modify letter spacing
Do not use any old versions of our logo
Do not lock up with copy or other logos
Do not change opacity
Do not place over images

Core Products and Extensions

Our current products with lockups are Zoom Rooms and Zoom Phone. Other products and services do not have approved lockups.

Our secondary lockup applies to all other extensions of Zoom. Some examples being the Zoom blog, divisions of Zoom such as Zoom support, or specific partners of Zoom, such as Zoom technology partners.

Zoomrooms partner


Best practices

All photography used throughout our marketing should reflect our brand and product. We are modern and clean while being bold and beautiful. Stock photography should be as natural as possible reflect our culture of diversity and happiness.

Zoom Logo
Zoom Logo Zoom Logo
Zoom Logo Zoom Logo
Zoom Logo Zoom Logo


The Partner Messaging and Branding Guide is designed for Zoom’s partner ecosystem, approved partners, and their affiliates, that belong to one of our Partner Programs. This Guide will help you create compelling marketing campaigns and collateral that follows Zoom messaging and branding guidelines.

Download Now


Zoom Marks

ZOOM, ZOOM ROOMS, ZOOM PHONE, ZOOMTOPIA, ONZOOM, and the related logos and icons noted in these guidelines are trademarks or registered trademarks of Zoom Video Communications, Inc. (“Zoom Marks”). The stylized marks, icons, and logos discussed in these guidelines may not be used without a written license or express permission from Zoom. All use of the Zoom Marks must comply with these Brand Guidelines as well as Zoom’s Trademark Use Guidelines or any applicable license terms.


Trademark attributions should be used on any advertisement, marketing, or other product communication featuring a Zoom Mark, such as:

Zoom and the Zoom logo are trademarks of Zoom Video Communications, Inc.

Any requests to use any Zoom logo or icon or questions regarding proper use of Zoom Marks should be directed to